Clore Leadership is a resource for leaders in the arts, culture and creative sectors. It inspires and equips leaders to have a positive impact on society through great leadership of culture.
This idea of a supportive foundation, and a platform for change became the inspiration for the new logo. The brand also needed to represent a responsive and dynamic space where creative sectors meet, and not just a leadership programme.
This led to a flexible identity system, which moves across the touchpoints, cutting through and inhabiting powerful, emotive cultural imagery. A website was designed and built from the ground up that would better serve the 2,000+ Clore Leaders and 360+ Clore Leadership Fellows from across the arts, culture and creative industries.
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